A Digital Marketing Company
case study

Well groomed Wizard

SEO Campaign

After working with Well Groomed Wizard on their Google Ad's campaign, we were asked to be in charge of their SEO campaign too.

We conducted a 6 month SEO campaign to help them increase their organic traffic.
1.0

The Brief

We previously ran a Google Ads campaign for Well Groomed Wizard, which successfully increase their sales, email list & general customer base.  The only downside with a Google Ads campaign is that you're paying for every click.

They wanted to increase their sales and overall monthly website traffic, but they wanted this traffic to be organic and so therefore free.  We therefore suggested that the best solution was to conduct an SEO campaign, this way they would permenantly increase their discoverability from search engines.

Based on previous data we know that their website has a good conversion rate, so if we increase the traffic to their website then their monthly sales will also increase.
Industry
Male Grooming Products
E-commerce
Location
United Kingdom
Online
Marketing Strategy
SEO Campaign
Website
wellgroomedwizard.com
2.0

what we did

We carried out a full audit of the site to get a full understanding of where they are and the areas that can be improved upon.  From this we could write a plan of action over the course of the next 12 months.
Link Building
- 250 follow links
- 250 no-follow links
- High Domain Authority websites
- Niche specific links
Content Creation
- Wrote 50 blogs
- 20,000 words across all blogs
- Long-tail keywords used
- Created 2 videos
On-Site SEO
- Increase website loading speed
- Update image tags
- Update all H tags
3.0

the results

It can take a long time for the fruits of an SEO campaign to show fully, this is why we advise to allow enough time to carry out a good quantity of work and then be patient to allow the results to properly take effect. 

After 12 months of carrying out our Shopify SEO results we were able to achive the results you see below.
1,511
Monthly Organic Website Visitors
4.3s
Website Loading Speed
5%
Average Conversion Rate
2.6%
Word Count Across All Blogs
view raw data
previous work

what they said

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Jane Robinson
previous work

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Whether you need a website for your corporate business or you want to set up an e-commerce store, take a look at some of the previous websites that we've built.
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